There is nothing more difficult to carry out, nor more doubtful of success, nor more dangerous to handle, that to institute a new order of things
Talent hits a target no one else can hit; Genius hits a target no one else can see.
A creative man is motivated by the desire to achieve, not by the desire to beat others.
Players with fight never lose a game, they just run out of time
The majority of people who fail to accumulate money sufficient for their needs are, generally, easily influenced by the opinion of others.
A company is only as good as the people it keeps.
Work does not kill a man, it is worry, irregularity and uncertainty that kill.
The production of too many useful things results in too many useless people.
The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack in will.
Nothing will work unless you do.
Thinking is the hardest work there is, which is probably the reason so few engage in it.
If you can't make it good, at least make it look good.
Boredom is one of the most blissful feelings.
Only put off until tomorrow what you are willing to die having left undone
Apple's market share is bigger than BMW's or Mercedes's or Porsche's in the automotive market. What's wrong with being BMW or Mercedes?
I'm a greater believer in luck, and I find the harder I work the more I have of it
Every action has its pleasures and its price.
If you think of yourselves as helpless and ineffectual, it is certain that you will create a despotic government to be your master. The wise despot, therefore, maintains among his subjects a popular sense that they are helpless and ineffectual.
If you aim at nothing, you will hit it every time.
The more you are in this business, the more humbled by it you become.
Without a humble but reasonable confidence in your own powers you cannot be successful or happy.