Every action has its pleasures and its price.
You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.
It is the set of the sails, not the direction of the wind that determines which way we will go.
No man needs sympathy because he has to work, because he has a burden to carry. Far and away the best prize that life offers is the chance to work hard at work worth doing.
Tell the audience what you're going to say, say it; then tell them what you've said.
You cannot change your destination overnight, but you can change your direction overnight
There is one weakness in people for which there is no remedy. It is the universal weakness of lack of ambition.
Talent is cheaper than table salt. What separates the talented individual from the successful one is a lot of hard work.
Be quick, but don't hurry.
No man ever achieved worthwhile success who did not, at one time or other, find himself with at least one foot hanging well over the brink of failure.
The major reason for setting a goal is for what it makes of you to accomplish it. What it makes of you will always be the far greater value than what you get.
Pleasure in the job puts perfection in the work.
Always bear in mind that your own resolution to succeed is more important than any other.
Apple's market share is bigger than BMW's or Mercedes's or Porsche's in the automotive market. What's wrong with being BMW or Mercedes?
If it's me against 48, I feel sorry for the 48.
Obstacles are those frightful things you see when you take your eyes off your goals.
Without work, all life goes rotten, but when work is soulless, life stifles and dies.
For it is commonly said: accomplished labours are pleasant.
One must be sane to think clearly, but one can think deeply and be quite insane.
When you play, play hard; when you work, don't play at all.
One of the main weaknesses of mankind is the average man's familiarity with the word 'impossible'.