Tell the audience what you're going to say, say it; then tell them what you've said.

If you are the master be sometimes blind, if you are the servant be sometimes deaf.

Our fatigue is often caused not by work, but by worry, frustration and resentment

What one has to do usually can be done.

Only put off until tomorrow what you are willing to die having left undone

I have not failed. I've just found 10,000 ways that won't work.

Without a humble but reasonable confidence in your own powers you cannot be successful or happy.

Whether it's Google or Apple or free software, we've got some fantastic competitors and it keeps us on our toes.

Apple's market share is bigger than BMW's or Mercedes's or Porsche's in the automotive market. What's wrong with being BMW or Mercedes?

No tears in the writer, no tears in the reader. No surprise in the writer, no surprise in the reader.

One can have no smaller or greater mastery than mastery of oneself.

Success is liking yourself, liking what you do, and liking how you do it.

Make the lie big, make it simple, keep saying it, and eventually they will believe it

When you know what you want, and want it bad enough, you will find a way to get it.

There is one weakness in people for which there is no remedy. It is the universal weakness of lack of ambition.

You don't have to be great to start, but you have to start to be great

Listen if you want to be heard

The superior man understands what is right; the inferior man understands what will sell.

You may have to fight a battle more than once to win it.

A company is only as good as the people it keeps.

Any fact facing us is not as important as our attitude toward it, for that determines our success or failure