If you aspire to the highest place, it is no disgrace to stop at the second, or even the third, place.
Advertising is legalized lying.
Apple's market share is bigger than BMW's or Mercedes's or Porsche's in the automotive market. What's wrong with being BMW or Mercedes?
If you think of yourselves as helpless and ineffectual, it is certain that you will create a despotic government to be your master. The wise despot, therefore, maintains among his subjects a popular sense that they are helpless and ineffectual.
Work does not kill a man, it is worry, irregularity and uncertainty that kill.
One must be sane to think clearly, but one can think deeply and be quite insane.
Whether it's Google or Apple or free software, we've got some fantastic competitors and it keeps us on our toes.
This is the real secret of life - to be completely engaged with what you are doing in the here and now. And instead of calling it work, realize it is play.
It is your decisions, and not your conditions, that determine your destiny.
Do one thing at a time, and while doing it put your whole soul into it to the exclusion of all else.
I never pick up an item without thinking of how I might improve it.
Kill my boss? Do I dare live out the American dream?
The term 'serious actor' is kind of an oxymoron, isn't it? [Like] 'Republican party' [or] 'airplane food'.
You don't get paid for the hour. You get paid for the value you bring to the hour.
You can only become truly accomplished at something you love. Dont make money your goal. Instead pursue the things you love doing and then do them so well that people cant take their eyes off of you.
We are trying to prove ourselves wrong as quickly as possible, because only in that way can we find progress.
God sells us all things at the price of labor.
Thought, backed by strong desire, has a tendency to transmute itself into its physical equivalent.
Those who vote decide nothing. Those who count the vote decide everything.
It had long since come to my attention that people of accomplishment rarely sat back and let things happen to them. They went out and happened to things.
Talent hits a target no one else can hit; Genius hits a target no one else can see.
